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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. A potential customer is looking for a way to explore the data to determine why product sales are rising in one region but falling in another.
Which type of analysis in IBM Cognos BI best meets this requirement?

A) Slice-and-dice and trending
B) Scenario modeling
C) Statistics and predictive analytics
D) Analytical reporting and drilling

2. Which type of user of IBM Cognos BI is mostly likely to explore and analyze data from multiple sources?

A) Customer
B) Executive
C) Business analyst
D) Business manager

3. What is NOT one of the three basic questionsor three ringsthat business analytics answers to help organizations optimize business strategies?

A) What is happening?
B) What is likely to happen?
C) Where is it happening?
D) Why is it happening?

4. Which statement should a sales representative listen for when positioning IBM Cognos BI to an IT project manager?

A) New BI solutions are difficult to integrate with existing systems.
B) It is difficult to see into the overall performance of the supply chain.
C) We do not have the relevant data to make decisions on recruitment.
D) We are forced to be reactive, not proactive, to critical business situations.

5. What is a key question to ask an IT manager when selling IBM Cognos BI?

A) Can you describe how you analyze information to make decisions?
B) Do you have a difficult time meeting the needs around information requests?
C) How long do quarterly budgeting and forecasting processes take?
D) Do you currently rely on spreadsheets for reporting?

Solutions: