IBM Cognos Business Intelligence Sales Mastery Test v2 : M2020-645 Exam Questions

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IBM M2020-645 Exam Syllabus Topics:

IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. A company has issues with the query performance of their company's current BI system. Which feature of IBM Cognos BI best addresses this pain point?

A) Real-time Monitoring
B) In-memory Processing
C) Simply Systems Management
D) Accelerated Model Design

2. Which product integrates with IBM Cognos BI to provide text mining and predictive modeling capabilities?

A) IBM Info Sphere Datastage
B) IBM SPSS
C) IBM Cognos TM1
D) IBM Clarity

3. What is NOT a specific need that marketing teams have for IBM Cognos BI?

A) To gain visibility into the sales pipeline on opportunities created through demand generation.
B) To analyze and allocate marketing resources across channels.
C) To design and automate demand generation campaigns.
D) To know the effectiveness of their campaigns.

4. What is a high-yield question when positioning IBM Cognos BI to the Sales VP of an organization?

A) What happens when your BI projects are over budget or off schedule?
B) Can you currently combine information from multiple data sources to produce business reports?
C) When managing customers, are you able to determine which is likely to be the most profitable?
D) How much time are you spending producing reports for the organization with your current method?

5. Which type of user within an organization is mostly likely to use the scenario modeling capabilities?

A) IT manager
B) Executive
C) Business analyst
D) Business manager

Solutions: