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IBM M2040-641 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Sales & Solution Selling | 25% | - Solution alignment and demonstration - Customer needs assessment - Licensing and packaging options |
| Topic 2: Product Components & Capabilities | 35% | - Portal and Digital Experience - Mobile and Social integration - Analytics and personalization features - Web Content Management |
| Topic 3: Architecture & Integration Basics | 15% | - Deployment models - Scalability and security fundamentals - Integration with other IBM products |
| Topic 4: Solution Overview & Value Proposition | 25% | - Business benefits and use cases - IBM Exceptional Web Experience portfolio - Market positioning and competitive advantages |
IBM Exceptional Web Experience Sales Mastery Test v1 Sample Questions:
1. What open source development platform is IBM Web Experience Factory based on?
A) LifeRay
B) IBM Enable
C) Eclipse
D) Microsoft Windows
2. According to FastCompany -- who could end up being more important to the business use and monetization of social media than Facebook?
A) Microsoft
B) NetFlix
C) IBM
D) Oracle
3. Which of the following is NOT a good use of the Industry Templates?
A) Only showing them to customers who fit exactly in that industry
B) Customizing the templates to implement at your customer site
C) Demo the templates to your customer to showan example of an Exceptional Web Experience
D) Looking at how the solution is crafted for ideas on how to integrate products together
4. Of all the people on the internet, how many are named users on the WebSphere Portal platform?
A) 1 in 100
B) 1 in1,000,000
C) All of them
D) 1 in 6
5. What is a key problem with using Open Source developed portals?
A) Development tools are expensive to acquire
B) They cannot utilize HTML markup
C) Total cost of ownership is much greater that just the acquisition cost
D) They are not popular with web developers
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: A | Question # 4 Answer: D | Question # 5 Answer: C |



